Thursday, 9 May 2013

New Entrepreneur's Guide to Basic Project Costing




What is a Project?

A project involves the creation of a useful product through the application of materials, processes and a plant.

Materials

These include any raw materials that go into the creation of a product and attract cost.

Processes

These are the various stages in the development of a project. Each process adds its own unique times and costs to the project.


Plant

A plant is the sum of labor and machines available for the execution of a project. Plant costs are expressed in terms of labor costs and machine costs. Labor costs are wages paid per hour while machine costs include fuel/power costs per hour, maintenance costs per hour and rental costs per hour.

Types of Project Costs

There are 2 types of project costs: production costs and non-production costs. Production costs relate to the production aspects of your project, while non-production costs are other miscellaneous (or one-time) costs you have to bear such as tax, insurance or transportation.

How are Project Costs Estimated?

Project costs are a function of time. In other words, the cost of your project depends on the duration of your project. The longer it takes to get your project done, the more costly it will be. Actual project costs are estimated using the project cost equation. While the project cost equation is not complex, it is usually more feasible to use project costing software to arrive at more accurate and reliable estimates of project costs. Let’s take a closer look at the project cost equation.

The Project Cost Equation







While the NPC aspect of project cost is easily calculated by itemizing and summing all non-production costs related to a project, the PC aspect is more involved and requires the following:

i.)            Estimate of project duration
ii.)           Estimate of total material costs for the project
iii.)         Estimate of total process times for the project
iv.)         Estimate of total wages per hour for the project
v.)           Estimate of total machine costs per hour for the project

Case Study: Costing a Software Development Project   
   
We will look at 2 ways of costing this project: manually, and by using software. Naturally, the manual way will take a longer time and may be less accurate, but it is always nice to have the know-how.

Manual Method

Step 1: Prepare list of processes and estimated times for the project

For a software development project, the following processes are typical:
a.) Logical design stage – where the most efficient logic for the software is developed

b.) Requirements analysis – the second stage, where the coding requirements for the software are determined

c.) Coding – where the program is actually written

d.) Debugging – extensive testing to reveal bugs or errors in the code

e.) Final coding – rewriting the code to reflect error corrections

f.) Software packaging and deployment – the software is prepared in its final form and packaged or deployed as necessary.

So that makes 6 processes. Time requirements can vary, but for a medium-scale software development project we can assume:

a.) Logical design stage – 5 days

b.) Requirements analysis – 3 days

c.) Coding – 1 month (30 days)

d.) Debugging, final coding, packaging and deployment – 1 month (30 days)

That gives a project duration of 68 days, which at 8 hours a day means 544 real hours of project work. 

So project duration = 544 hours.

Step 2: Production cost analysis

Since there are no raw material costs for this type of project, we calculate only labor costs and machine costs.

Labor costs – we assume a team of 10 programmers working on the project, and a wage rate of $12 per hour, this gives a total labor cost of $120 per hour.

Machine costs – we will break this into fuel/power cost per hour, maintenance cost per hour and rent per hour. Assume 10 computers are in use. Assume a power rate of 12 cents per kW. 

Assume 130W or 0.13kW per hour per computer. This is a combined 1.3kW per hour for all computers and $ 0.16 per hour for all computers in use (this is the machine power cost).

Let’s assume 50% of the computers (5 workstations) need to be maintained during the project at a rate of $1 per hour. This amounts to $5 per hour for maintenance costs.

Finally, let’s also assume that all the computers are rented at a rate of $5 per hour.

Total production cost per hour is therefore:

TPC per hour = $120 + $0.16 + $5 + $5 = $130.16 per hour. For 544 hours, this comes to $ 70,807.04 for total production cost.

Total production cost = $ 70,807.04

What about non-production costs? Let’s look at the processes again. There isn’t likely to be any tax, insurance or transportation requirements for this project.

So at this stage, we can cost the project at $ 70,807.04 for the software development.

Now that wasn’t so hard, but could have been done a whole lot faster by software.

There are a lot of capable software packages for project costing, but I recommend Optimize 1.5 – a powerful, easy-to-use project and product costing application for small business projects.

Download 72-hour Free Trial - http://goo.gl/aJ7Gn
Watch YouTube Tutorial Video - http://youtu.be/zjDJrLiUU0Y

Now let’s look at how this project costing case study could have been done easier and completed faster by software:

Case Study Using Optimize 1.5 Software for Project Costing

Total time duration: 5 minutes.

It took 5 minutes to enter values and get results. Calculated profiles (with results and a printable HTML report) can be saved for easy reference any time.

Here is a snapshot:




Follow @MontyDimkpa on Twitter for more business tips and information. Read our blog regularly to stay informed! 

Monday, 6 May 2013

To Tax or Not to Tax?

Let's face it - tax is a pretty contentious issue. Most people love to hate taxes, and many try to run away from (evade) them (which I believe is a felony).

At any rate, in business you do have to pay taxes. Taxes are sometimes imposed per head on goods you produce, or sometimes they are generally applied to your income from sales of your products.

Regardless of the form the tax takes, you decide how best to handle it. When faced with taxation, a business has 2 choices:

1. Transfer the tax to the consumer and let them bear the cost (by raising shelf prices); or

2. Bear the tax and lose money (profit)

It's a little like dancing with wolves because you get hurt either way (unless you're the big bad wolf in your industry). Here's how:

Transferring the tax means you'll have to raise prices - consumers won't like it, and you could lose your following significantly unless you're sort of running a monopoly and your product is that good.

Bearing the tax means you have to cut your profits - hey, but at least your customers are happy.

I guess its a case of between the devil and the deep blue sea - I can swim so I'm sure you know which one I'd go for.

Until next time,

Cheers.

M.

Sunday, 5 May 2013

How to Gauge Demand - Sizing up the Market for Your Product

Knowing the demand for your product is one of the cardinal rules in the book - you have to know how much to produce in a competitive market space. You can't afford to produce too much and under-producing will undercut profits; you have to get it right.


Luckily, its not rocket science. But you will have to do some research. Here are the ways:

1. By accessing publicly-available information on consumer spending patterns in your area (this can be from local university studies, health studies, business studies, federal information or other similar sources available online or at your local government office or library).

2. By commissioning a study, survey or inquiry targeting typical points-of-sale for your product including supermarkets, food markets, restaurants or other stores.

You NEED this information, and a little legwork won't hurt. Let's say your business involves producing packaged salted meats for local food stores. In this case you have to look up any available information about packaged meat consumption in your area. If no information is publicly available, you can schedule a visit to the largest store that stocks packaged meats in your area.

Ask to speak with the manager and explain your mission. S/he should be able to provide you with a general idea of the demand for your product AT their store. Be careful not to confuse this information with the actual demand for your product - it's not the same thing! Here's what you need to ask your contact:

1. What is the average number of visitors to the store per month? (let's call this variable V)
2. What is the average number of monthly visitors who buy packaged meats? (let's call this variable M)

Additionally, you need to know the population of your town or city (let's call this variable P). Now that we have all this information, we can estimate the demand with the simple formula below:

Demand (D) = (M/V)*P

or more generally, when gathering data from a large retail store, demand, D, is given by:

Demand = (average number of monthly visitors who buy product / average number of monthly visitors)*population of the area

The formula is based on the assumption that: 1. the store is very popular and large 2. the population is homogenous. Anyway, as long as you pick a big store in a central part of town, you should be just fine.

This should give you a good estimate of the demand for your product, so you know how to tailor your production and how best to combine your factors of production for maximum profit.

Hope this was useful!

Until next time, remember:

"Fortune favors the smart in small business."

Keep reading us!

Best,

M.

How to Set Prices

So you just launched a new product line and you want to supply your product to local retailers. There's just one small problem - what price do you quote?

This might be a small problem but it is critical - set your price too high and you lose demand to the competition; set too low and you make a loss without even knowing it.

Let's take a look at HOW to set prices. Before you can set prices for your products, you need to know the following:

1. What is your cost of production?
2. What is the least markup you can live with?

Let's look at the first one - cost of production. It might sound like a lot, but your cost of production is really how much it cost you to turn out a unit of your product. Depending on the type of  product, your cost of production may be a little tricky to calculate. Here are the basics for figuring out cost of production:

a.) Material cost per unit product
b.) Labor cost per unit product
c.) Machine cost per unit product

(a) above refers to the total cost of materials required for your product. Let's say your product is a jar of home-made orange juice. Materials required include the jar and fresh oranges. Your cost here is the cost of the jar plus the cost of oranges.

(b) above is simply the total wages paid to workers to produce a unit product. It is a function of the total time taken to produce one product, since wages are paid per hour. Simply multiply the time to produce one product by the wage rate you offer your staff.

(c) above is the cost of machines used in producing a unit good. It is once again a function of time. Most times businesses rent specialized equipment for producing their goods. Such costs are per hour and you simply multiply the time to produce a unit good by this rate to arrive at the machine cost per product.

Once you've figured all this out, you nearly home!

Cost of Production = Unit Material Cost + Unit Labor Cost + Unit Machine Cost

OK. Now that you know your cost of production, how do you figure out your selling price?

This part's easy - you just have to add a markup. A markup is a percentage of this cost price that you add on to arrive at a convenient selling price. But don't get too comfortable here - if you set your markup too low you may be hurting your business; set it too high and people won't buy your product.

It's probably best to aim for the middle. First, figure out your cost of production. Let's say it costs you $43.60 to produce a unit of your product. Let's also assume that the leading product similar to yours costs $60.99 on the shelf at local stores. That gives you a margin of $ (60.99 - 43.60) = $17.39.

This margin is the maximum you can realistically add to your cost price to survive in the marketplace. Since one of the major advantages of a new product on the block is lower prices,  you should knock off say 20% from this margin. This means you can add $13.91, making for a selling price of $57.51.

This means you make $13.91 on every sale of your product as profit. That's how you do it!

Follow me on Twitter @MontyDimkpa and read this blog for more small business tips and tricks.  Remember:

"Fortune favors the smart in small business."


Take Care.

M.